Strategy Team

From Wiki

The Strategy Team works closely with other client-facing teams to help keep them up to date on industry developments as well as creating case studies and conducting research about the affiliate industry for account-facing teams to pass to their clients.

The team also works closely with the Brand Sales and New Business teams to help them win new business or retain existing clients.

Working together with the Internet Advertising Bureau's Affiliate Marketing Council the team has also been instrumental in helping to regulate the industry as well as educate both advertisers and affiliates on forthcoming developments.

In the Strategy Team:

Owen Hewitson - Client Strategist

Matt Swan - Client Strategist

Kevin Edwards - Director of Client Strategy