ShopWindow Introduction
From Wiki
Contents |
Background
Digital Window is the holding company for two key online businesses, Affiliate Window (the UK’s leading affiliate marketing network) and ShopWindow (shopping comparison service).
Digital Window puts transactional websites (retailers) together with the owners of high traffic websites (partners), enabling them to share traffic in a way that is financially beneficial to all parties. The model is simple with the website supplying the traffic receiving an agreed commission for any completed sale. This is known as Cost Per Acquisition (CPA), when a retailer pays on performance.
Introduction
ShopWindow is a shopping comparison service that allows a partners users to search and compare over four and a half million products from 700 retailers. Partners can integrate ShopWindow within their websites, offering users a shopping environment and channel through to sale. With over seven years experience in online marketing ShopWindow offers partners a powerful and rewarding service that can be delivered and maintained with little development and resource.
Technology
Based on Web Services, all product information is handled and managed by ShopWindow with information being updated every 24 hours. This means that key information such as prices, images and stock quantity is all up to date in line with our retailers’ websites, offering your users a rich and fulfilling shopping experience. With a simple setup process ShopWindow lets partners focus on driving traffic through to their website, increasing conversion rates and generating revenue. This is known as the Client Software.
Content Widgets
Alongside our complete shopping comparison solution, we offer partners our Content Widgets, that allow products to be selected and showcased through dynamic banners. These banners are standard sizes and can be incorporated into a partner’s site with ease. With this element of control, a partner can further enhance a consumer’s journey, complementing existing content within a website or monetising unused page space as required.
How this all works
The following diagram depicts how the ShopWindow solution is developed and delivered to partners:
Service
To ensure that our shopping portals are managed efficiently our partnerships team is on hand to deliver a dedicated account management service offering you advice and recommendations based on:
- Seasonality
- Product promotions
- Retailer promotions
- Your activity
- Key campaigns in your sector
With various levels of commitment we can ensure that your commercial needs are catered for alongside your technical needs.
Bespoke Offers for your Audience
Our account managers will also source offers and discounts to incentivise your traffic to not only purchase but also return to your portal.